Director of Demand Generation
Posted May 25, 2026
Director of Demand Generation
Location: London (UK), Barcelona (Spain)
Reports to: Chief Marketing Officer (CMO)
Team: Global (UK, Spain, Philippines, and USA)
Context of the role
We are seeking a high energy, "hands on" Director of Demand Generation to serve as the chief architect of Thunes’ global revenue engine. This is a critical leadership role for a "doer" who thrives in a high growth environment and is passionate about building a sophisticated, tech enabled demand generation machine. In this role, you will bridge the gap between marketing strategy, digital execution, and sales performance. You will own the entire lifecycle of a lead from initial digital acquisition and automated nurturing to the rigorous qualification of opportunities by your global SDR team. At Thunes, we navigate long sales cycles and a complex Account Based Marketing (ABM) strategy; your mission is to ensure quality, intent, and strategic alignment across our global target account lists to drive meaningful, scalable pipeline. ### Key Responsibilities
Demand Generation and Digital Strategy
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End to End Demand Funnel: Architect and manage the full funnel, including target account identification, lead acquisition, and automated multi touch nurture streams. - Digital and Search Leadership: Oversee global paid media (LinkedIn Ads) and organic growth. Future proof our visibility by optimizing for traditional SEO as well as emerging GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization). - Lead our Account Based Marketing efforts, leveraging intent data (6sense) to engage "Gorilla" and Tier 1 accounts with personalized journeys. - Execute integrated campaigns across all channels, while supporting Field Marketing for localized in person events and content activation.