Senior Digital Marketing Strategist - E-commerce Growth

Bachelor's degree in Marketing, Business Administration, Communications, or a related field. - Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce. - Proven success in developing and executing multi-channel digital marketing strategies. - Expertise in SEO, SEM, social media marketing, email marketing, and content marketing. - Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics). - Experience with marketing automation platforms and CRM systems. - Strong analytical, problem-solving, and strategic thinking skills. - Excellent written and verbal communication skills. - Ability to work independently and manage multiple projects in a remote setting. - Experience with e-commerce platforms (e.g., Shopify, Magento) is a plus. This is a fully remote opportunity with the chance to make a significant impact on a growing e-commerce business. The ideal candidate will have a passion for digital innovation and a deep understanding of the e-commerce landscape. Join the dynamic team and help redefine online customer engagement. As a visionary Senior Digital Marketing Strategist, you will spearhead e-commerce growth initiatives in a fully remote position. You will have the exceptional opportunity to shape and execute innovative digital marketing campaigns from anywhere. Your role will involve developing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. Your expertise will be crucial in analyzing market trends, identifying target audiences, and crafting compelling campaigns that resonate with customers and drive conversions. Responsibilities:

Develop and implement comprehensive digital marketing strategies to drive e-commerce sales and brand growth. - Manage and optimize all digital advertising campaigns (PPC, social media ads, display ads). - Oversee Search Engine Optimization (SEO) strategies to improve organic search rankings. - Develop and execute email marketing campaigns to nurture leads and engage customers. - Create and manage content marketing initiatives across various platforms. - Analyze campaign performance data, identify insights, and make data-driven recommendations for optimization. - Conduct A/B testing on landing pages, ads, and email campaigns to improve conversion rates. - Manage social media presence and engagement strategies. - Stay current with the latest digital marketing trends, tools, and best practices. - Collaborate with creative and product teams to ensure cohesive brand messaging. - Manage digital marketing budgets effectively and track ROI. Qualifications:

Bachelor's degree in Marketing, Business Administration, Communications, or a related field. - Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce. - Proven success in developing and executing multi-channel digital marketing strategies. - Expertise in SEO, SEM, social media marketing, email marketing, and content marketing. - Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics). - Experience with marketing automation platforms and CRM systems. - Strong analytical, problem-solving, and strategic thinking skills. - Excellent written and verbal communication skills. - Ability to work independently and m