Posted May 25, 2026
WordPress VIP is the world’s leading enterprise content management platform. We help the world’s leading companies (including Meta, Salesforce, and Disney) create innovative digital experiences with WordPress. ### The role
As the Social and Community Strategist at WordPress VIP, you own how we show up and engage across social and community. You build our presence on the channels we own, and you put us in the rooms where our audience is already talking. This role is pivotal in building awareness, shaping perception, and making sure WordPress VIP has a voice in where the enterprise web is going next. There are two surfaces to this role, and you own both. On the channels we own, you own LinkedIn end-to-end today, and you own the question of what comes next. You decide where else we should show up, when, and what it takes to do it well. You build on a strong foundation–a clear 2026 strategy, a newly launching employee advocacy program, a working publishing rhythm–and push it harder. –Reddit threads, CMO Slacks, GovLoop, the closed forums where our buyers actually trade notes–you’re our person on the ground. You listen, you engage, you host AMAs, and you bring the intel back so the rest of marketing knows what’s happening. AI is in your daily practice—not a tool you've heard of, a way you work. You build the agents and workflows that take the volume work off your plate so you can spend your time on judgment. ###
Craft. Strong B2B social experience, ideally enterprise SaaS or technology. You’ve owned LinkedIn at scale, run editorial calendars, built or run employee advocacy programs, and engaged in communities where the standard for credibility is high. You write well, have taste, and can tell the difference between a post that performs and a post that builds. Algorithm awareness. You stay close to platform algorithms and best practices, and you treat strategy as something that flexes when the platforms do. What worked last quarter doesn’t always work next quarter, and you’re already iterating before anyone has to ask. Community fluency. You're already active in B2B communities–not as a marketer pushing content, but as a participant. You know how Reddit’s culture differs from a closed CMO Slack, and you know how to operate in both without burning credibility. AI fluency. You actively use AI in your daily work: briefing, prompting, iterating, and building lightweight agents and workflows that handle the volume so you can focus on the judgment. In your interview, you’ll show us specifically how—what you've built, what you use daily, and what you’re trying next. This is a must. Measurement conviction. You don’t wait to be told what to track. You bring a strong POV on what should be measured for social and community at this stage of the brand, and you can read your own dashboards to back it up. Brand instinct. Every post, every comment, every community we show up in either builds or erodes our authority, and you act accordingly. ### Qualifications
Salary range: $100,000 – $140,000 USD. Please note that salary ranges are global, regardless of location, and we pay in local currency. We are searching for high-caliber candidates with the skills and qualities to have a net positive for Automattic. Pay will reflect the potential contribution and the impact you can bring, which may, in some cases, go beyond the range stated. This isn’t your typical work-from-home job—we are a fully-remote company with an open vacation policy. Read more about our compensation philosophy. To see a full list of benefits by country, consult our Benefits Page. And check out these links to learn more about How We Hire and What We Expect from Ourselves. #LI-DNI
About Automattic
Now in our 20th year, we’re the people behind WordPress.com, WooCommerce, Beeper, Tumblr, Simplenote, Jetpack, Longreads, Day One, PocketCasts, and more. We believe in making the web a better place. We’re a distributed company with more than 1500 Automatticians in nearly every corner of the globe, speaking over a hundred different languages. Enriched by this diversity, we’re united by a singular mission: to democratize publishing, commerce, and messaging so anyone with a story can tell it, anyone with a product can sell it, and everyone can manage their communications from a single source. In short, we help maintain a balance in society, creating and continually refining powerful tools people can use to compete fairly—regardless of income, gender, politics, language, or where they live in the world. We believe in Open Source, and the vast majority of our work is available under the GPL. (Here’s what that might mean for you.) If you need disability-related accommodations during the application or interview process, please fill out this form. We are committed to ensuring an accessible hiring process for all candidates. Learn more about our Employee Resource Groups. You can track your application status and more at MyGreenhouse. To learn about how we handle your data, please review our Privacy Policy. View the “Know Your Rights: Workplace Discrimination is Illegal” poster* here*. Automattic participates in the* E-Verify program in certain locations, as required by law.
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