Posted Apr 14, 2026
As a visionary Lead Social Media Strategist for our rapidly growing e-commerce platform with a strong social media presence, your role is crucial in driving online engagement and brand advocacy efforts. You will have the unique opportunity to shape our digital narrative and connect with millions of customers worldwide. Your responsibilities will include developing and executing comprehensive social media strategies across various platforms like Instagram, Facebook, Twitter, TikTok, and LinkedIn. Your main mission will be to enhance brand awareness, foster community engagement, drive website traffic, and boost e-commerce sales. To excel in this role, you must be a creative thinker capable of crafting compelling content, managing large-scale social media campaigns, and analyzing performance metrics to optimize strategies. Additionally, you will lead a team of social media specialists, providing guidance and creating a collaborative environment. Your deep knowledge of social media trends, platform algorithms, and best practices for e-commerce brands will be invaluable in this role. Experience with social media management tools, analytics platforms, and paid social advertising is essential. This remote-first position demands strong self-discipline, excellent communication skills, and the ability to thrive in a dynamic, fast-paced digital landscape. You will collaborate closely with marketing, product, and customer service teams to ensure a cohesive brand message. Key Responsibilities:
Develop and implement innovative social media strategies aligned with business objectives. - Manage and grow the company's presence across all major social media platforms. - Create and curate engaging, high-quality content (text, image, video) tailored for each platform. - Plan and execute paid social media advertising campaigns to drive traffic and conversions. - Monitor social media channels for trends, customer feedback, and competitive activity. - Analyze social media performance metrics (engagement, reach, impressions, conversions) and report on key insights. - Develop and manage the social media content calendar. - Build and nurture online communities and foster customer interaction. - Lead, mentor, and inspire a team of social media coordinators. - Collaborate with marketing, design, and other departments to ensure brand consistency. - Stay up-to-date with the latest social media tools, trends, and best practices. Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field. - Minimum of 5 years of experience in social media management and strategy, preferably within e-commerce. - Proven track record of developing and executing successful social media campaigns. - Expertise in various social media platforms and their respective audiences. - Strong understanding of social media analytics and reporting tools. - Experience with content creation, copywriting, and basic graphic design/video editing is a plus. - Excellent communication, collaboration, and leadership skills. - Ability to work independently and manage time effectively in a remote environment. - Experience with paid social advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager). This is a remote position supporting our e-commerce operations based in Mysuru, Karnataka, India. As a visionary Lead Social Media Strategist for our rapidly growing e-commerce platform with a strong social media presence, your role is crucial in driving online engagement and brand advocacy efforts. You will have the unique opportunity to shape our digital narrative and connect with millions of customers worldwide. Your responsibilities will include developing and executing comprehensive social media strategies across various platforms like Instagram, Facebook, Twitter, TikTok, and LinkedIn. Your main mission will be to enhance brand awareness, foster community engagement, drive website traffic, and boost e-commerce sales. To excel in this role, you must be a creative thinker capable of crafting compelling content, managing large-scale social media campaigns, and analyzing performance metrics to optimize strategies. Additionally, you will lead a team of social media specialists, providing guidance and creating a collaborative environment. Your deep knowledge of social media trends, platform algorithms, and best practices for e-commerce brands will be invaluable in this role. Experience with social media management tools, analytics platforms, and paid social advertising is essential. This remote-first position demands strong self-discipline, excellent communication skills, and the ability to thrive in a dynamic, fast-paced digital landscape. You will collaborate closely with marketing, product, and customer service teams to ensure a cohesive brand message. Key Responsibilities:
Develop and implement innovative social media strategies aligned with business objectives. - Manage and grow the company's presence across all major
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