Online Marketing Manager

As an Online Marketing Manager, your role involves developing and implementing comprehensive online marketing strategies to achieve company objectives. This includes managing and optimizing various online advertising campaigns such as PPC, display ads, and remarketing. Conducting keyword research and monitoring SEO performance are crucial tasks to improve organic search rankings. You will also be responsible for planning and executing email marketing campaigns, including segmentation, content creation, and performance analysis. Your key responsibilities will include managing social media channels, creating engaging content, and monitoring community engagement. Furthermore, you will be tasked with creating and optimizing landing pages and conversion funnels to maximize lead generation and customer acquisition. Analyzing website traffic and user behavior using web analytics tools is essential to identify areas for improvement and conversion rate optimization. Collaboration with the content team is necessary to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms. Staying up-to-date with industry trends, best practices, and emerging digital marketing technologies will be integral to your role. You will be required to monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management. Additionally, assessing the online user experience and developing strategies to increase Net Promoter Score (NPS) and monitoring and maintaining the media budget are part of your responsibilities. Qualifications required for this role include a Bachelor's degree in marketing, business, or a related field. Proven experience in online marketing, preferably in a managerial role, is essential. A strong understanding of digital marketing channels such as SEO, PPC, email marketing, and social media is necessary. Proficiency in using marketing automation tools, web analytics platforms, and content management systems is also required. Knowledge of HTML, CSS, and website optimization techniques is a plus. Excellent analytical skills with the ability to interpret data and make data-driven decisions are crucial for this role. Strong project management skills are necessary to prioritize and manage multiple projects simultaneously. Excellent written and verbal communication skills, creative thinking, problem-solving abilities, and being up-to-date with the latest digital marketing trends and best practices are also important qualifications for this position. As an Online Marketing Manager, your role involves developing and implementing comprehensive online marketing strategies to achieve company objectives. This includes managing and optimizing various online advertising campaigns such as PPC, display ads, and remarketing. Conducting keyword research and monitoring SEO performance are crucial tasks to improve organic search rankings. You will also be responsible for planning and executing email marketing campaigns, including segmentation, content creation, and performance analysis. Your key responsibilities will include managing social media channels, creating engaging content, and monitoring community engagement. Furthermore, you will be tasked with creating and optimizing landing pages and conversion funnels to maximize lead generation and customer acquisition. Analyzing website traffic and user behavior using web analytics tools is essential to identify areas for improvement and conversion rate optimization. Collaboration with the content team is necessary to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms. Staying up-to-date with industry trends, best practices, and emerging digital marketing technologies will be integral to your role. You will be required to monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management. Additionally, assessing the online user experience and developing strategies to increase Net Promoter Score (NPS) and monitoring and maintaining the media budget are part of your responsibilities. Qualifications required for this role include a Bachelor's degree in marketing, business, or a related field. Proven experience in online marketing, preferably in a managerial role, is essential. A strong understanding of digital marketing channels such as SEO, PPC, email marketing, and social media is necessary. Proficiency in using marketing automation tools, web analytics platforms, and content management systems is also required. Knowledge of HTML, CSS, and website optimization techniques is a plus. Excellent analytical skills with the ability to interpret data and make data-driven decisions are crucial for this role. Strong project management skills are necessary to prioritize and manage multiple projects simultaneously. Excellent written and verbal communication skills, creative thinking, problem-sol