E-Commerce & Digital Marketing Specialist
Posted Apr 3, 2026
As a Digital Marketing Specialist at ABL Education, your role will involve planning, managing, and implementing digital marketing strategies to enhance brand exposure and drive growth. You will be responsible for creating engaging content for social media, analyzing digital campaign performance using web analytics tools, managing online marketing efforts, and ensuring clear and compelling communication with stakeholders. Working closely with team members, you will align marketing initiatives with organizational goals. Key Responsibilities:
- Proficiency in Social Media Marketing including YT, IG, FB & Linkedin
- Proficiency in SEO and Online Marketing strategies
- Building a strong brand position online
- Expertise in Digital Marketing and Web Analytics
- Experience in monitoring campaign performance and optimizing results
- Familiarity with tools and platforms commonly used in digital marketing
Qualifications Required:
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Bachelor's degree in Marketing, Business, Communications, or a related field
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Experience in the education or EdTech sector is a plus ABL Education partners with progressive private schools to enhance student creativity and foster stronger connections with parents through STEM education. The organization equips students with skills in cutting-edge fields such as robotics, 3D designing, AI, and app development. With a highly experienced team, ABL Education has provided innovative STEM and robotics solutions to over 1,000 schools, including direct collaborations with 350+ schools through programs like NITI Aayog's ATL initiative. As a Digital Marketing Specialist at ABL Education, your role will involve planning, managing, and implementing digital marketing strategies to enhance brand exposure and drive growth. You will be responsible for creating engaging content for social media, analyzing digital campaign performance using web analytics tools, managing online marketing efforts, and ensuring clear and compelling communication with stakeholders. Working closely with team members, you will align marketing initiatives with organizational goals. Key Responsibilities: