Senior Associate, Partner Marketing, CN

• Influencer & Creator Seeding: Source and scale a network of B2B-focused KOLs and KOCs across Xiaohongshu (RED), WeChat Channels, Douyin, Bilibili, YouTube and emerging B2B professional forums. Focus on "Human-Centric" storytelling to demystify complex products like FX transfers and AI billing. - Media Partnerships: Identify and forge deep relationships with vertical industry media. Drive brand awareness and lead growth through high-impact content collaborations, online placements, and co-branded industry activations. - Ecosystem Alliances: Proactively scout and onboard upstream and downstream partners (e.g., technology providers, industry associations, and trade bodies) to build a robust B2B support network and drive joint value propositions. - Affiliate Network Growth: Develop and manage a performance-based affiliate program. Identify high-potential publishers and niche partners to directly drive user acquisition and revenue growth. 2. Operations & Stakeholder Management

• Internal & External Navigation: Act as a key liaison between global marketing teams, local sales leaders, and external partners. Navigate complex stakeholder requirements to ensure program alignment and brand safety. - Performance Optimization: Utilize data-driven insights (Video View, CPR, CPE, Viral Post Rate, and Leads) to continuously refine ROI and lead capture frameworks. Minimum Qualifications

• Experience: 5+ years in B2B marketing, influencer marketing, or partner management, preferably within the fintech, SaaS, or cross-border payment sectors. - China Market Expertise: Deep hands-on experience with the China digital ecosystem (RedNote, Douyin, WeChat, Baidu) and a proven track record of driving business outcomes through influencer-led seeding and trust building. - Project Management: Demonstrated ability to manage multi-million RMB budgets and high-frequency event calendars with meticulous attention to detail and operational discipline. - Technical Literacy: Proficiency in marketing automation tools, CRM systems (Salesforce preferred), and data analytics platforms (GA4, BI tools). - Communication Skills: Native-level Mandarin and professional-level English (written and verbal), with the ability to navigate complex stakeholder relationships across different cultural contexts. Preferred Qualifications

• Niche Network: Existing relationships with B2B-focused creators, trade associations, or financial industry media partners in the Greater China region. - Regional Strategy Experience: Experience scaling B2B marketing programs across multiple Asian markets (e.g., Hong Kong, Singapore, or Southeast Asia). - Global Collaboration: Comfortable working across time zones and translating global brand briefs into high-impact local activations. ## Applicant Safety Policy: Fraud and Third-Party Recruiters

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