Maintain and manage the service catalog, ensuring it serves as the single source of truth for all IT services. - Ensure that all catalog information is accurate, complete, and published in a timely manner (Data Accuracy & Timeliness). - Maintain consistency between the service catalog, the broader service portfolio, and the service pipeline. - Manage different catalog views to ensure the right information is accessible to appropriate user groups. - Apply ITIL principles to enhance service delivery, governance, and operational efficiency.