Sr Manager Marketing Activation, Fiskars, DACH

At Fiskars Group we are unified and driven by our common purpose: pioneering design to make the everyday extraordinary. Join our team and seize the extraordinary opportunity to influence the everyday! FISKARS GERMANY GMBH SENIOR MARKETING ACTIVATION MANAGER (M/F/D) At Fiskars Group, we believe great experiences start with great people. Our iconic brands have been part of everyday life for centuries, helping people create, garden, cook, and celebrate life's meaningful moments. From Fiskars scissors and gardening tools to beloved lifestyle brands across the globe, innovation, design, and customer focus are at the heart of what we do. To strengthen our Cluster Central Team, we are looking for an experienced and passionate Senior Marketing Activation Manager to lead local brand activation and commercial marketing initiatives across the DACH region. YOUR RESPONSIBILITIES Drive local brand activations and campaigns across DACH Bring global strategies to life in retail and digital channels Lead and develop the local Marketing Activation team Launch new products together with Sales and international teams Create engaging shopper and in-store experiences Build strong partnerships with retail customers Manage local media, influencer and activation initiatives Turn market and consumer insights into growth opportunities Own local marketing budgets and performance tracking Ensure strong and consistent brand execution YOUR PROFILE BA or MA degree in Marketing, Business, Commercial Management or a related field Several years of experience in FMCG marketing, trade marketing, brand activation or commercial marketing Proven leadership experience and ability to develop high-performing teams Strong project management and organizational skills Experience working closely with Sales and cross-functional stakeholders Data-driven mindset with strong analytical capabilities Strong understanding of retail, shopper marketing and omnichannel activation Hands-on mentality, strong communication skills and entrepreneurial mindset Fluent in German and English; additional languages are a plus WHAT WE OFFER An international and collaborative working environment with strong consumer brands Exciting projects with high visibility and impact A role with ownership, responsibility and creative freedom Flexible working hours and hybrid working opportunities A supportive and engaged team culture START YOUR JOURNEY AT FISKARS GROUP We are looking forward to receiving your application including your earliest possible starting date and salary expectation www.fiskars.de | www.fiskarsgroup.com Last day of application: 2026-06-14 ***** At Fiskars, we value providing benefits that matter to you and cater to our diverse global workforce, no matter where you are in the world. While benefits may vary based on location, here are some of the incredible offerings you can expect when joining our team: Competitive Compensation: We ensure that our employees are fairly compensated based on industry standards and local market factors. Health and Wellness: Your well-being matters to us, no matter where you are. We offer various health and well-being focused programs and coverage, adapted to the requirements of each region. Work-Life Balance: We understand the need for balance in your life. Our paid time off plans and flexible work arrangements and policies are designed to accommodate local customs and personal commitments, enabling you to thrive in both your professional and personal life. Professional Development: We believe in nurturing talent and supporting professional growth. Through training programs, skill development initiatives and learning resources, we empower our employees to reach their full potential. Inclusive and Diverse Environment: We value diversity and promote inclusivity. Join a workplace where your unique background and perspectives are celebrated, fostering collaboration and respect across all our markets. Recognition and Rewards: We believe in celebrating and recognizing the contributions of our employees worldwide. Our recognition programs are designed to acknowledge exceptional performance and achievements, ensuring that your efforts are celebrated and valued. Vested Interest: Through our Employee Share Purchase Plan (ESPP), you have the opportunity to invest in Fiskars Group and become a proud co-owner, sharing in the success and growth of the company. Employee Discounts: We want to ensure our team members make each day the extraordinary with use of our products and offer product discounts across our brands. Please note that specific benefits may vary based on local regulations, market conditions, and other factors. We are committed to providing competitive and meaningful benefits to our employees in every market we operate. ***** Pioneering design to make the everyday extraordinary Fiskars Group (FSKRS, Nasdaq Helsinki) is the global home of design-driven brands for indoor and outdoor living. Since 1649, we have designed products of timeless, purposeful, and functional beauty, while driving innovation and sustainable growth. In 2024, Fiskars Group's global net sales were EUR 1.2 billion and we had close to 7,000 employees. We have two Business Areas (BA), Vita and Fiskars. BA Vita offers premium and luxury products for the tableware, drinkware, jewelry and interior categories. Its well-known brands include Georg Jensen, Royal Copenhagen, Wedgwood, Moomin Arabia, Iittala and Waterford. In 2024, BA Vita's reported net sales were EUR 605 million. Already 50% of BA Vita's net sales comes from direct-to-consumer sales, comprising approximately 500 stores and approximately 60 e-commerce sites. BA Fiskars consists of the gardening and outdoor categories, in addition to the scissors and creating, as well as cooking categories. The brands include Fiskars and Gerber. In 2024, BA Fiskars' net sales were EUR 547 million. Read more: fiskarsgroup.com Pioneering design to make the everyday extraordinary Fiskars Group (FSKRS, Nasdaq Helsinki) is the global home of design-driven brands for indoor and outdoor living. Since 1649, we have designed products of timeless, purposeful, and functional beauty, while driving innovation and sustainable growth. In 2024, Fiskars Group's global net sales were EUR 1.2 billion and we had close to 7,000 employees. We have two Business Areas (BA), Vita and Fiskars. BA Vita offers premium and luxury products for the tableware, drinkware, jewelry and interior categories. Its well-known brands include Georg Jensen, Royal Copenhagen, Wedgwood, Moomin Arabia, Iittala and Waterford. In 2024, BA Vita's reported net sales were EUR 605 million. Already 50% of BA Vita's net sales comes from direct-to-consumer sales, comprising approximately 500 stores and approximately 60 e-commerce sites. BA Fiskars consists of the gardening and outdoor categories, in addition to the scissors and creating, as well as cooking categories. The brands include Fiskars and Gerber. In 2024, BA Fiskars' net sales were EUR 547 million. Read more: fiskarsgroup.com