Key Responsibilities:
- Creating content for Google India's social channels: for moments, every day content, and campaigns etc. - Includes campaign planning, campaign strategy, calendar management, working with partners, creators and agencies to create the content
- Oversee creative delivery for always on social content, social first short form video, paid social ads and creator content. - Manage internal stakeholders across global teams, ensuring great work is reported well and inputs are taken from cross functional teams before executing any campaign. - Manage budgets across different work streams across the campaign lifecycle
- Oversee annual contracting and budgets with agencies and vendors
Qualifications Required:
- A strong eye for quality social content
- Organisational and multitasking skills
- Stakeholder management and collaboration
- Being resourceful, a self-starter and inherently innovative and creative in problem solving. - Adept at brand and creative strategy
- Agency management
- 6-10 years of experience working in marketing: ideally social and digital
- A keen interest in and understanding of social, trends, marketing and how brands are built online
- Copywriting skills and experience running social channels are a really big plus
- Being able to work with partners and agencies and bring an idea together
- Coming up with an idea, and producing it - end to end. - Self-starter, content producer attitude
- Knowledge and awareness of the social media influencer ecosystem
- Understanding of reading data and working with the analytics team to implement insights as part of content strategy
- Passion for and inquisitive about AI and new technologies
- Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical
Role Overview:
As a Brand Manager at OLIVER in Delhi, India, you will be responsible for crafting compelling content for social media channels, including moments, daily content,