Senior Manager Campaign Operations (Customer Engagement)

Key Responsibilities:

• Own Net Revenue Retention (NRR) and expansion revenue by developing scalable post-sales growth engines for enterprise accounts, ensuring significant business impact. - Lead and expand the Campaign Operations function, enhancing structure, capability, and delivery excellence in lifecycle, retention, and engagement programs. - Establish lifecycle marketing frameworks (onboarding, activation, adoption, expansion) with robust segmentation, automation, and experimentation rigor. - Set up governance, operational playbooks, SLAs, quality standards, and performance benchmarks for enterprise-grade execution at scale. - Collaborate with Sales, Customer Success, and Product teams to translate commercial growth strategy into actionable campaign roadmaps. - Create advanced customer health, engagement, and revenue analytics models to proactively manage churn risk and identify expansion opportunities. - Serve as a strategic advisor to enterprise clients and internal leadership, presenting growth insights, ROI impact, and scalable optimization strategies. Qualification Required:

• Strong experience in driving post-sales value realization, lifecycle strategy, and revenue expansion in a B2B SaaS environment. - Proven track record of successfully building scalable retention engines that drive measurable Net Revenue Retention (NRR). - Expertise in leading Campaign Operations, defining lifecycle marketing frameworks, and establishing governance and operational playbooks. - Ability to collaborate effectively with cross-functional teams, including Sales, Customer Success, and Product, to drive business growth. - Proficiency in developing advanced customer health, engagement, and revenue analytics models to manage churn risk and identify expansion opportunities. If you believe you possess the required qualifications and experience and are passionate about redefining the future of Marketing Automation, WebEngage welcomes you to join their team as a Senior Manager Customer Success. Role Overview: You are being hired as a Senior Manager Customer Success (Growth & Retention) in the Customer Success team of WebEngage, a leading B2B SaaS Customer Data and Engagement Platform based in Mumbai. Your primary focus will be on driving post-sales value realization, lifecycle strategy, and revenue expansion across enterprise accounts. This role emphasizes building scalable retention engines to achieve measurable Net Revenue Retention (NRR) rather than traditional account servicing. Key Responsibilities: