Influencer Marketing Manager

Who You Are

• You are genuinely fluent in the the social media ecosystem — you know what content performs, you follow the creators who matter, and you can identify a high-fit Fresh Prints creator faster than most people can write a DM
• You build relationships that feel real. Creators want to work with you because you treat them like collaborators, brief them clearly, and follow through on everything you promise
• You have strong creative judgment - you can tell the difference between content that will move Fresh Prints' brand forward and content that just fills a deliverable
• You are analytical enough to know what's actually working, not just what looks impressive in a deck
• You are organized enough to manage a roster of 30+ creators across multiple simultaneous campaigns without anything slipping
• You're scrappy. You know how to get outsized results from a lean influencer budget because you've had to

Requirements

• 2 - 4 years of experience in influencer marketing, creator partnerships, or a closely related field
• Deep familiarity with TikTok and Instagram as both a marketer and a consumer - you use these platforms, you follow creators, you understand the culture
• Experience managing influencer campaigns end-to-end: discovery, outreach, contracting, briefing, content review, and performance reporting
• Experience negotiating with creators on rates, deliverables, and usage rights
• Comfort with influencer management and analytics tools
• Proven ability to manage a roster of multiple creators across simultaneous campaigns
• Experience with or strong understanding of the Greek life / collegiate audience is a significant plus