You love writing. You can produce content that's engaging, accurate, and optimized, without one quality coming at the expense of another
You understand search intent at a deep level. You know why someone is Googling 'how to plan a sorority recruitment event' and you know exactly what piece of content will satisfy that intent and rank for it
You are just as comfortable in Ahrefs or SEMrush as you are in a Google Doc. Data tells you what to write. Your instincts tell you how to write it. - You've been paying attention to how AI search is changing the game. You have opinions about GEO that go beyond 'use structured data'
You are self-directed. You can own a content calendar, set your own priorities, and execute without being micromanaged
You're curious about Fresh Prints' audience. You'll read what college students are searching for, what Greek life TikTok is talking about, and what questions chapter presidents are Googling at 11pm the week before recruitment
Requirements
2+ years of experience in content marketing, SEO writing, or a closely related field
A portfolio of published work that demonstrates strong writing quality and search performance
Hands-on experience with SEO tools: Ahrefs, SEMrush, Google Search Console, or equivalent
Demonstrated understanding of on-page SEO best practices: keyword research, search intent mapping, header structure, internal linking, meta optimization
Familiarity with GEO / AI search optimization is a strong plus
Ability to write in multiple formats: long-form guides, short blog posts, product descriptions, landing page copy
Comfort working as an IC in a fast-moving, scrappy environment