Senior Marketing Manager at WPP Media

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit <wppmedia.com>. ### The team you’ll join

You’ll be part of our Strategy & Growth team, a cross-functional unit working closely across New Business, Communication Strategy, Client Growth, Media Strategy & Innovation, and Growth Marketing & Brand. Built on close collaboration, the team gives you direct access and a unique opportunity to turn insights into impactful, market-facing initiatives. Together, we aim to grow and position WPP Media Danmark by developing and facilitating insight-driven, collaborative solutions that drive innovation and transformational growth for our clients. #### Key responsibilities

You’ll play a key role in defining how we show up in the market, what we’re known for, and how that translates into tangible growth. - PR & Market Presence: Drive proactive PR initiatives and build strong media relationships to elevate brand visibility and support the overall market narrative. -  Mobilise teams across the business to surface expertise and translate it into clear, market-facing stories that reinforce strategic positioning. - : Own end-to-end execution of client events - from concept to delivery - ensuring high quality and clear commercial impact aligned with growth priorities. - Develop and execute channel and content strategies across platforms, with a strong focus on LinkedIn. Create sharp, engaging content and ensure consistency across the Nordic region. - : Build and maintain a strong pipeline of client cases. Turn work and results into compelling, commercially driven stories that demonstrate value and differentiation. - : Collaborate with our Communications Strategy team on award submissions end-to-end, developing standout cases and ensuring a strong pipeline of entries that strengthen market credibility and leadership. - Support the definition and execution of paid media strategies, including objectives, audiences, messaging, and performance tracking. - : Work closely with the CRM lead to execute CRM strategies and targeted campaigns that nurture leads and convert prospects into clients. - : Monitor and analyse the performance of campaigns and initiatives, ensuring continuous optimisation, measurable impact, and delivery against KPIs. - : Uphold high creative standards across all outputs. Contribute to concept development, messaging, and visual direction to ensure a strong and consistent brand expression. - : Drive clear and consistent internal communication, supporting leadership messaging, key initiatives, and organisational alignment. ###