Posted May 21, 2026
Senior Account Executive, Talent & Entertainment Partnerships Group
Who We Are:
At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world. Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do. As a Senior Account Executive within the Talent & Entertainment Partnerships Group you will bring cultural insights, strong industry relationships and strategic thinking to help lead the partnerships strategy and execution on brands across the agency - from CPG to Beauty to food & beverage, and beyond. You’ll be responsible for both strategic counsel and execution of talent and entertainment programming. Your role will be to help put our clients at the forefront of the cultural zeitgeist, driving relevance and talkability via impactful partnerships across entertainment, celebrity, music and sports. You are working closely with account teams and clients to recommend and negotiate entertainment partnerships that are authentic, drive toward client goals and uniquely tap into cultural conversations. You’re interested and excited by the entertainment industry, following trends and nurturing strong industry relationships to allow for seamless execution of partnership negotiations. You’re committed to going above and beyond to understand client business, and capable of managing up and down as you will support a growing team including leadership and junior staff.
An expert in:
Industry trends across entertainment, sports, music – a culture junkie who knows who is trending and applying that to brand partnerships, specifically as it relates to earned media appeal and breakthrough social media content
Partnership negotiations and talent management, with understanding of legal/union-related implications
A self-driven and proactive leader, who is capable of working collaboratively with teams as well as driving individual work forward
Culturally savvy with a can-do, future-forward approach and attitude
A critical thinker who goes beyond the surface level and brings problem-resolution skills; is capable of thinking out of the box to land major partnerships deals for clients
Excellent communication skills; clear, vocal, articulate when presenting to clients, team and new business prospects
Someone who thrives in fast-moving and collaborative environment
What You’ll Do:
Dissect client business objectives/goals and craft culture strategies with support from Account Team and Talent & Entertainment Partnerships Group leadership
Create, sell in and manage entertainment partnerships that speak to our brand’s targets and “make noise” with synergies between PR, social media and content production
Lead partnership strategy, negotiations and execution from concept to completion, including:
Expertise in developing partnership criteria and partner recommendations; lead vetting discussions and bring strong culture-driven recommendations to clients
Be an expert in managing and overseeing partner negotiations and legal/union requirements such as term sheets, contracting, union payments and paperwork, payments, etc. - Proficient and detail-oriented management of all partnership services, collaborating with Account Team and specialties (Creative, Influencer), as appropriate to ensure Talent and Partnership execution is seamless and all deliverables are completed as contracted
Strengthen relations with and bring relevant talent and sports and entertainment properties into the fold of brands on an programmatic and ad hoc basis that can drive cultural relevance for our clients
Day-to-day management of collaborations and partnerships
Be a dot connector ensuring all programming is executed with excellence and the right specialists are brought in to inform at each step of the way
ID the future - the trends, people, brands, technologies that are relevant and complement the clients and work we do and share strategies for how we can apply these to clients’ business/programming
Client Leadership:
Program Oversight & Management
Team Management
What You’ll Bring:
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