WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit <wppmedia.com>. 1451 - Organic Performance Executive
Role Summary and Impact
Wavemaker**:**
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together. The role of the Organic Performance Account Executive is to efficiently deliver high quality SEO work on behalf of their clients with the support of the Organic Performance Manager. The executive is the day-to-day client contact on allocated areas and is responsible for maintaining Wavemaker’s world-class client service that creates strong relationships with our brands. Candidates should have experience in organic search and online marketing, supported by an understanding of campaign and digital content marketing.
In this role, you will:
Demonstrate an enterprising and pro-active attitude to all client dealings. - Represent your client’s interests in Wavemaker. - Ensure all client requests are met and surpassed in a timely, professional and efficient manner, with client expectation managed effectively. - Produce contact reports following all meetings and key phone/conference calls. - Support the team to ensure that client KPI’s and objectives are met. - Work with the Organic Performance Manager to research and prepare background information for briefs/presentations/pitches. - Deliver SEO projects for clients including keyword research, on-site and technical audits and reporting, all in a timely and efficient manner. Skills and Experience
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| SEO Strategy and Project Management | Manages with support the implementation of campaigns/projects, including setup, optimization, and reporting, to deliver high-quality and accurate outcomes. Demonstrates an understanding of the elements of SEO and applies those best practices to assigned client accounts. Delivers accurate reports with basic insights and recommendations. Understands the processes involved in delivering all activity for our clients. Works collaborate with SEO client team. to deliver against the set KPI's and client objectives. |
| Commercial Acumen | Has a clear understanding of how finance works and how GroupM makes a profit. Has completed all mandatory GroupM finance training Demonstrates a growing understanding of the financial impact of decisions/solutions to drive projects and analyses that support the organization’s mission. Understands GroupM’s trading strategies and processes. |
| Data Analysis | Learns and uses methods for collecting data, performs data analyses and articulates findings. Is analytically minded, with the ability to identify trends and patterns within data sets. Follows guidelines and applies judgement to assess the quality of data and ensure conclusions have integrity. Analyses client and performance data from multiple sources and builds outcome models. Ensures that conclusions drawn from data have integrity and flags potential issues. |
| Tools Proficiency | Understands the full array of the company’s offerings specific to areas of expertise, applies this knowledge to meet the needs of the customer and the business. Builds a working knowledge of relevant proprietary and 3rd party products, technologies, offerings, including but not limited to research tools, automation tools, technical analysis tools, as well as internal benchmarking tools. Understands the purpose and benefits of all available tools and understand when each should be use within day-to-day activity |
| Practice Area Knowledge | Develops an awareness and curiosity of industry and specific practice area, including trends and challenges or concepts. Researches industry and practice area information and summarises findings. Develops a broad understanding of industry products/services and their applications; distinguishes the pros, cons and implications of the options. Develops an awareness of industry and specific practice area issues, including trends and challenges or concepts. Builds relationships with industry representatives to gain insight. |
| Problem Solving | Asks questions and performs routine or basic analysis to define problems. Generates some solutions in own area of work and suggests additional sources of information to further investigate problems. Seeks a variety of perspectives and inputs and probes for more information to fully understand the problem and wider impact. Provides communication support for troubleshooting issues internally and externally with third parties. |
| Stakeholder Relationships | Has a good understanding of how the agency operates and works with their clients. Knows about the client’s business and who the key decision makers are there. Has good understanding of agency and client and their business goals and challenges. Builds a working knowledge of market trends effecting the client (and agency). Responds to stakeholder requests in an accurate, timely and professional manner and seeks to have a good understanding of client needs and challenges. |
| Effective Communication | Seeks relevant information to ensure own understanding of complex information. Assists team members in the creation of routine communication materials (e.g., policies & procedures, guidelines, presentations, messages). Provides accurate information and learns how to simplify complex information. Adapts communication style and method to the audience. Applies subject matter knowledge to answer technical questions clearly and concisely and limits jargon. |
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. Please note this is a UK based role and requires individuals to have the right to work in this location
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