Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in! At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun. Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world. Read our blog to learn more. ---
icon-brain-16px You will...
Leverage market insights to develop a marketing strategy to grow Duolingo’s awareness, brand love and expand the number of users in the Arab region
Operate as a regional growth catalyst, leveraging deep networks across business and government stakeholders to open doors, influence key decision-makers, and drive strategic market expansion
Bring a founder’s mindset — blending creativity with sharp business and GTM strategy — to identify opportunities, launch new initiatives, and scale regional impact
Hire and lead agencies or contractors required to deliver the marketing plan
Implement the plan with a focus on social media, partnerships, brand, acquisition campaigns and PR
Act as a local spokesperson, sourcing and managing speaking opportunities in MENA for yourself and relevant executives
Analyze the results of the local marketing efforts and adjust the plan
icon-check-16px You have...
Experience in conceiving, developing, and leading all aspects of Marketing and PR communication ideas throughout their full cycle
Deep experience building and leveraging strategic partnerships across business, government, creators, and community stakeholders to unlock growth and brand visibility
Culturally clued up and immersed in trends — particularly across Social Media. You understand what Arab consumers care about now and craft ideas that capture attention
Track record of achieving great results with ideas rather than large budgets
Storyteller, with writing skills and the creativity to build compelling customer-centric narratives
:flag: Requirements...
7+ years of consumer marketing experience with a strong focus on social media and growth marketing
Experience working as part of a remote team, building strong HQ relationships and influencing effectively for local market needs
Proficient in Arabic with excellent English speaking and writing skills
icon-star-16px Exceptional candidates will have...
Passion for our mission to make high-quality language learning accessible to everyone
Experience with mobile apps and subscription services
Experience successfully scaling international brands across MENA
Proficient in a 3rd language
Take a peek at how we care for our employees' holistic well-being with our benefitshere. We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. Duolingo is proud to be an Equal Employment Opportunity employer. By applying for this position your data will be processed as per theDuolingo Applicant Privacy Notice. Unfortunately, there is a rise in scammers pretending to be real Duolingo employees. Duolingo and our employees will never ask for your Social Security number, bank details, or passport info, and we’ll never ask you to deposit a check, purchase equipment, or exchange money during the interview process. Real Duolingo employees always use an email that ends in @duolingo.com or @recruiting.duolingo.com. Stay alert and double-check these details before sharing any information. Sign up for job alerts here.
