Senior UA Manager

Design and execute the UA "go-to-market" strategy for a pipeline of new titles, moving from soft launch to global scale. - Manage daily operations across social, SDK networks, and programmatic channels with a focus on rapid iteration. - Take full ownership of budgets and ROAS targets, utilizing your P5-level expertise to navigate complex privacy landscapes (ATT, SKAN 4.0). - Partner deeply with Creative Labs to brief, test, and iterate on high-performing assets, specifically focusing on Improving IPM and CTR in competitive markets. - Act as the UA lead for Gram Games, bridging the gap between Product, BI, and Monetization teams. - Share best practices across the Zynga network and mentor junior team members on launch frameworks and data analysis. Requirements

4+ Years of Experience in mobile UA or performance marketing, specifically within the mobile gaming sector. - Experience in a high-volume environment (Hyper or Hybrid-casual) where you have successfully released and scaled multiple games. - Advanced analytical skills. You don't just read dashboards; you find the "why" behind the numbers. - Deep understanding of MMPs, SKAdNetwork, and the technical nuances of tracking and attribution. - You thrive in fast-paced environments and can pivot strategies quickly based on real-time performance data. - Expert-level Excel/Google Sheets; SQL knowledge is highly preferred. Nice to Have

Prior experience specifically within the London gaming ecosystem. - Deep understanding of ad monetization and its interplay with UA (LTV modeling). - Experience managing seven-figure monthly budgets for top-tier global titles. #### What We Offer You:

Highly competitive salary

Private medical care

Company bonus scheme

Awesome onsite chef serving breakfast, lunch, and lots of treats (naughty and nice)

Life insurance and a favorable pension scheme

Healthcare cash plan including dental and optical coverage

Amazing tech to work with and consoles to play and relax with everywhere you look! Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law. Please contact us at accommodationrequest@zynga.com to request any accommodations or for support related to your application for an open position. Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel. Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage. Zynga’s  in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, take2games.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).